Put your shop in front of the owners already looking for it
BoxyTrucks readers are mid-purchase or mid-repair: comparing years, checking what breaks, and ordering the parts to fix it. We already link the specialists they trust. Sponsorship puts your shop first.
Who reads it
Hands-on owners and serious shoppers of boxy 4x4s: Land Cruisers, G-Wagens, Defenders and Range Rovers, Broncos, Scouts, Jeeps, 4Runners, Grenadiers and more. They arrive from search with a specific question, such as which year to buy, how to fix a swivel-seal leak, or what fits under a stock 80 Series, and every repair guide ends with where to buy the parts. That is the moment your shop appears.
The site is built and run by Hank Pantier, who has owned two Jeep LJs, a 60 and an 80 Series, an FJ Cruiser, four 4Runners and a 2007 G500, and has built websites since 2001.
Packages
Family specialist
$250 / month- Your “Recommended specialist” card on the family page, every generation guide in that family, and every repair guide for those trucks
- One specialist per family: no competing shop gets that spot while you hold it
- A feature in The Boxy Dispatch newsletter each month
- A monthly report of clicks from BoxyTrucks to your site
Generation specialist
$125 / month- Your card on one generation’s guide and all of its repair guides (e.g. the 80 Series, or the W463)
- Exclusive for that generation
- A monthly click report
Install guide
From $400, one time- Hank installs your product on one of his own trucks and we publish a full, photographed install guide
- Honest notes on fit and finish: we say what we found
- Linked from every relevant guide, with your product links throughout
Founding partners: the first three sponsors get 25% off for the first 12 months.
How the card works
Your card sits in the sidebar of the pages for the trucks you cover, above the table of contents, with your name, a line about what you do best, and a link straight to your store. It is labelled “Sponsor” so readers know what it is, and it links with the proper rel="sponsored" attribute so it’s clean with Google. Month to month, cancel any time.
What sponsorship doesn’t buy
Sponsors never change what a guide says. Best years, the problems to check for and the repair steps come from owners, specialists and the factory, with sources listed on every page. We keep linking every reputable supplier in the parts lists, sponsor or not, and we don’t remove a competitor’s links. If a sponsor’s product disappoints in an install guide, we say so. That independence is why readers trust the recommendation, and it’s what you’re paying to stand next to.
Get started
Email boxytrucks@gmail.com with your shop and the trucks you specialize in. We’ll send the number of pages we already link you from and the click counts, and get your card live within a day.